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The AV Marketer

    Become a Business Writer with These 7 Simple Steps

    Posted by Pivot Team on Jan 14, 2022 8:43:52 AM

    Every company and business has a story to tell, but telling a story well doesn’t come easily or naturally to everyone. Just ask anyone who’s listened to my Uncle Wally’s story about finding raccoons in his attic.

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    Topics: marketing automation, CRM, blogging, Business Writing

    TikTok’s Ad Potential Makes us Dance like a Zoomer

    Posted by Pivot Team on Jun 30, 2021 10:03:18 AM

    Woman checks ad on phone.

     

    Looking for a new addition to your marketing strategy that yields higher engagement rates and empowered advertising potential? TikTok has been diversifying it’s content and building a loyal user base, making it a perfect fit for marketers looking to expand their audience.

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    Topics: mobile apps, marketing automation, mobile video app, branding, B2B Marketing

    Be a Better Marketer with Marketing Automation

    Posted by Frances Johnson on Jul 20, 2020 12:34:59 PM

    Marketing in the digital age is no easy task—and it’s only getting harder. Your customers are researching and self-educating online long before they want to hear from your sales team. And even people who are visiting your site stay largely anonymous. That leaves you without enough information about the personality and needs of your potential customers.

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    Topics: marketing automation, SEO, B2B Marketing