LinkedIn is more than a professional networking platform. For marketers, it’s where decision-makers actively spend time shaping purchasing and partnership decisions. Nearly half (48%) of decision-makers dedicate an hour or more each week to consuming thought leadership content, and 49% say it influences their buying decisions.
Read MoreDiscover how Pivot’s LinkedIn-certified team builds campaigns that connect with decision-makers & integrate seamlessly with HubSpot for measurable...
Learn how to use HubSpot's Buyer Intent tool to track key buying signals and prioritize high-intent leads for better sales results.
With HubSpot's new lead scoring system, you can take a more effective approach by scoring lead fit and engagement separately.
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