For businesses focused on marketing themselves to other businesses, social media marketing might feel unnecessary or out of scope. Or maybe, since it’s a bit outside your normal tactics, you worry that your team doesn’t have the expertise to execute a social media marketing strategy successfully.
Well, do we have good news for you.
Not only can social media have a big impact on B2B marketing, it’s probably not as hard or time-consuming as you think. Here are five tips to maximize your business-to-business social media marketing efforts and grow your online presence.